Meet The ‘Residents’ Behind Nissan’s Town of Basic
Worked with Fluent360, TBWA, and Nissan on “Town of Basic”? So did I. Jared Young helped shape the campaign—and you’ll find my name right next to theirs.
Getting Paid To Write My Truth For Nissan’s Town of Basic
Nissan’s “Town of Basic” let me show up fully as a Black creative—and helped make space for more of us in the driver’s seat.
How We Built a City—and a Campaignfor Nissan’s Anything But Basic Platform
We didn’t storyboard Nissan’s campaign—we city-planned it. Here’s how we helped Fluent360 and Nissan United build a world for the Anything But Basic platform.